Analyzing and examining the company’s operations and competitors, understanding the brand is perceived by customers etc.
Defining the target audience, setting goals, selecting relevant media
Product designing in accordance with the strategy, definition of user scenarios, product structure, user-experience design, execution of feasibility studies and prototype development, content management, etc.
Connecting between the characterization stage and company branding, as well as creating the product’s graphic infrastructure. At the end of this stage, you will get a glimpse of the final product.
Development and QA
Product development based on the materials in addition to the interactive elements. Searching for faults and inaccuracies and their repair, adaptation to a variety of platforms and load testing.
Marketing platform to reach the defined target audience. Campaign planning for social networks, Google and additional advertising platforms.
Result analysis, drawing conclusions from the product, and then making the adjustment or redesigning of the company’s strategy.