The Frontend Week Seminar, hosted by the company 500Tech, is a seminar course that combines various areas of the development world and is designed for advanced developers with an in-depth knowledge of the field. The seminar was delivered by lecturers and consultants of 500Tech. We assisted 500Tech in the preparation process for the seminar from the planning stage to branding phase. These activities included branding the visual elements for the digital platform to designing and creating signposting for the conference itself, including registration posts and memorabilia.
We were also tasked with designing UI UX and developing a marketing mini-site with a visual language tailored to the target audience. The mini-site was designed to provide information about the seminar and to encourage registration.
Each course in the 500Tech seminar received individual consideration with unique branding, while still conveying the overarching visual language of the seminar and the company. This is how we differentiated between the courses, while still maintaining an immediate visual association with the 500Tech brand.