Building a web site for the wedding dress designer, Miri Kala, and promoting the site on the Google search engine. For the project we built a content zone and a special blog, leading the site to occupy the first page and results 1-8 for the keyword “wedding dresses” on Google.
The web site we designed and developed for the fashion designer, Miri Kala, presents her diverse collections of wedding and evening dresses, integrated video clips of shows, information about the designer, etc. The site was built as two separate versions, whereby mobile and tablets were planned and designed with a special version allowing convenient viewing of collections, as well as additional elements that exist only in the mobile version.
When the site was launched, we began a broad operation of promoting the site within the search engine for many keywords, such that we reached impressive results for the main keyword, “wedding dresses,” within a few months. We based the promotion process on the assumption that interesting, curious and relevant content would increase the number of visits and views of the site.